Tuesday, March 3, 2009

03.03.09

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Is it possible to be so uncool that you become cool? That is the question that the experiment known as Toddland is trying to answer. Being that people always know I am always up for a good challenge I have been recruited into the troupe. Not that it was a really hard sale or anything. with informs that look like This or this and a mission statement that reads like this "

Based on the company modus operandi being “just make rad stuff”, Toddland has designed a cornucopia of men’s styles that, as they say, “they want to have, and more importantly want to give to their friends”. Inspired from everything they grew up with, the line is an array of everything from brightly colored track jackets, slim fit western shirts, vintage vacation photo tees, all the way to to a special limited edition one-piece jumpsuit.

Toddland believes that vintage is rad, but it’s a lot more rad without the butterfly collars, cigarette burns, and 30 year old patchouli scent. Plus vintage clothes could totally be haunted by their previous owners. Toddland brings you the same aesthetic as vintage, but with half the haunting and none of the mystery smells."

it wasn't hard at all. (it doesn't hurt either when Parker offers up my services with out me knowing either) Anyway, recently Todd, and Paul of Toddland, took myself and a small band of my merry men out to lovely Santa Monica to capture what they had going on over at the Class Trade Show. For sure be on the look out for more things from us and Toddland in the future, because I have seen the future, and I must say it looks pretty rad! Till then, I'm off for a little siesta!